More Projects

Camden Yards

Oriole Park at Camden Yards

Baltimore Orioles, Maryland Stadium Authority, Delaware North
1992–2012

It was at Camden Yards, working closely with urban planner Janet Marie Smith, that we first established and, over decades, refined our approach to environmental graphics for sports venues. We first branded the stadium as a destination with iconic elements, such as the scoreboard clock, before seamlessly integrating the Orioles’ team brand throughout the concessions and concourses. We completed extensive research into the deep history of the team that dates back to the 1880s, which inspired the murals and graphics implemented throughout the stadium. Consecutively awarded the Best Stadium Experience by Stadium Journey, Camden Yards set the standard for the modern fan experience with the charm of an old-fashioned park.

Identity / Environments
Signage
Wayfinding
Graphics
Illustration
Logo Design
Placemaking

02_ashton_camden_yards02_ashton_camden_yards
03_ashton_camden_yards03_ashton_camden_yards
04_ashton_camden_yards04_ashton_camden_yards
06_ashton_camden_yards06_ashton_camden_yards
07_ashton_camden_yards07_ashton_camden_yards

This place will stand the test of time… This was a park that you thought other teams would copy. And that’s exactly what has happened.

BUCK SHOWALTER
Manager, Baltimore Orioles

10_ashton_camden_yards10_ashton_camden_yards
11_ashton_camden_yards11_ashton_camden_yards
12_ashton_camden_yards12_ashton_camden_yards
13_ashton_camden_yards13_ashton_camden_yards
14_ashton_camden_yards14_ashton_camden_yards
15_ashton_camden_yards15_ashton_camden_yards

Photography

Erik Kvalsvik; Ron Solomon (1, 2, 11-13); Brian Moran CC BY-NC 2.0 (14)

Awards & Recognition

CSN Mid-Atlantic No. 3 Best MLB Stadium
Stadium Journey No. 1 Ballpark Experience, 2014, 2015, 2016
Stadium Journey No. 1 Top 100 Stadium Experiences, 2015
Thrillist No. 3 Best MLB Stadium for Major League Baseball, 2015
SEGD Merit Award, 2013

RELATED PROJECTS