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Central

Central Apartments

Grosvenor Americas, 2017

Central is a mixed-use development project in downtown Silver Spring, Maryland. Centered around the modern residential units, this 70,000-sq-ft building offers 243 units, 15,000-sq-ft of ground retail, and impressive amenities including an outdoor pool and sun deck, multiple terraces, bike workshop, and more. Ashton designed the project signage, created a design criteria for the exterior tenant storefronts, and compiled a comprehensive sign plan. Ashton also designed fun wall graphics throughout the interiors in select amenity spaces.

Environments
Wayfinding & Signage
Comprehensive Sign Plan
Retail Tenant Criteria
Wall Mural Graphics
Leasing Banners
Icon Designs

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The interior lobby sign was inspired by the prominent frame-like architectural feature that wraps the corner of the building’s façade.

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Composed of framed layers of translucent acrylic, our room signage reflects the bold, contemporary geometry of the apartment building's exterior.

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Awards & Recognition

2018 recipient of USA Property Award’s Best Residential Development in Maryland

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