Central
Central Apartments
Grosvenor Americas, 2017
Central is a mixed-use development project in downtown Silver Spring, Maryland. Centered around the modern residential units, this 70,000-sq-ft building offers 243 units, 15,000-sq-ft of ground retail, and impressive amenities including an outdoor pool and sun deck, multiple terraces, bike workshop, and more. Ashton designed the project signage, created a design criteria for the exterior tenant storefronts, and compiled a comprehensive sign plan. Ashton also designed fun wall graphics throughout the interiors in select amenity spaces.
Environments
Wayfinding & Signage
Comprehensive Sign Plan
Retail Tenant Criteria
Wall Mural Graphics
Leasing Banners
Icon Designs
The interior lobby sign was inspired by the prominent frame-like architectural feature that wraps the corner of the building’s façade.
Composed of framed layers of translucent acrylic, our room signage reflects the bold, contemporary geometry of the apartment building's exterior.
Awards & Recognition
2018 recipient of USA Property Award’s Best Residential Development in Maryland
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