More Projects

Harley-Davidson Museum
“Taming the Road in Style”

Harley-Davidson Museum, 2018

Sharing the most current design, engineering, and technology stories with visitors to the Harley-Davidson Museum requires frequent gallery updates. Built originally in 2008, the museum’s permanent “Design Lab” gallery needed to be reconceived to accommodate a flexible system of display fixtures and furniture. Modular platforms, vitrines, consoles, and display cases were designed to provide for an infinite number of configurations, as singular stand-alone fixtures or locked together to form a dense presentation.

This inaugural exhibit uses the new system as it examines how the “pursuit of comfort” transformed the 19th-century bicycle into the modern-day motorcycle and still influences motorcycle design today.

Identity / Environments
Environments
Exhibition Design
Interpretive Graphics
Illustration

 

HD-TamingRoad-1-1920x960HD-TamingRoad-1-1920x960

Layered graphics and artifacts reveal design changes that improved both form and function.

HD-TamingRoad-3-1920x1280HD-TamingRoad-3-1920x1280

Custom illustrations allow visitors to interpret more than a century of frame and suspension innovations.

HD-TamingRoad-5-1920x1200HD-TamingRoad-5-1920x1200
HD-TamingRoad-6-1920x1100HD-TamingRoad-6-1920x1100
HD-TamingRoad-7-1920x1100HD-TamingRoad-7-1920x1100
HD-TamingRoad-8-1920x1100BHD-TamingRoad-8-1920x1100B

Photography

Ron Solomon

RELATED PROJECTS