Pentagon Row
Pentagon Row
Federal Realty Investment Trust, 2014
Located in Arlington, Virginia, directly across from the U.S. Pentagon, Pentagon Row is a vibrant shopping and entertainment destination with a unique combination of retailers, restaurants, apartment homes and amenities that include a central plaza with outdoor dining and an ice rink. Our main goal was to create the appropriate signage for the premier location and quality of retail tenants, replacing the old signage with bold, colorful and vibrant signs that fit the new identity and allowed pedestrian and vehicle traffic to easily navigate around.
Environments
Signage
Wayfinding
Wall Murals
Tenant Sign Criteria
“Ashton was great to work with. Their time and dedication show in the quality of their craft.”
RICHARD CATAFFA
Director of Design, Federal Realty Investment Trust
Photography
Erik Kvalsvik
Awards & Recognition
Design Arlington Award Winner Open Space Renovation, 2014
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